WHERE WE STARTED
They came to us for help with their capital campaign plus a long list of marketing and project management needs including updating the logo, clarifying the brand message, and building a new website. The WCA’s timeline for everything was short so we got to work immediately.
WHAT WE DID TOGETHER
We led a brand intensive workshop with them, and from it, produced brand attributes and voice, plus capital campaign and event materials that could support not only their fundraising, but also their education and advocacy efforts. Alongside our collaborators, we budgeted and phased out multiple projects so the WCA was not overwhelmed with magnitude of all the work. Weekly client meetings kept everyone on track and moving smoothly through a quick timeline.
A new website was created, with a major overhaul to the look and feel and a well-organized site structure. A capital campaign was branded with the concept of “Within Reach” to communicate that WCA is always within reach with an outstretched hand to those who need them most, waiting with an outstretched hand. Having already raised most of their funds for the new building, they were also
almost within reach of their goal!
“E Creative is an extension of our team. They get us which makes each project easy to work on and allows us to maintain our focus on our clients.”
THE IMPACT IT MADE
The Executive Staff now feel confident when they speak at events and raise funds. A public messaging campaign is increasing awareness about domestic violence and sexual assault in Omaha. And with a cohesive brand message and talking points to share, the WCA can be confident when any staff or board member speaks on behalf of the organization. We also launched their new website just in time for a major event and it was met with an enthusiastic response.
ALL THE FEELS
Because of the timing of the capital campaign, this project required a lion’s share of work in a short amount of time. Many times a tight schedule doesn’t yield the best work, but we are so proud of this one. We’re patting ourselves on the back for a “job well done.”